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+25.14%Revenue YoY, Feb–Aug 2026

Grip Clean: +25.14% revenue, year over year

February through August 2026 revenue reached $803,976.25 versus $642,450.40 in the same months of 2025, while conversion rose from 22.75% to 28.30% after listings were rebuilt for Rufus and Alexa.

Service given

  • Complete Amazon Account Management
  • Amazon SEO Services
  • Amazon PPC Services
  • Amazon Creative Services
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Grip Clean
Overview

Grip Clean

Grip Clean is a US Amazon brand selling heavy-duty hand cleaners for mechanics, trades, and industrial users. The brand moved to Xneeti in February 2026 to grow total sales and bring paid-media efficiency under control.

  • Amazon US

    Platform

  • February 2026

    Engagement start

  • Heavy-duty hand cleaners

    Category

  • 10 parent items

    Catalog

The Challenges

Paid efficiency had stalled and the listings weren’t written for AI shopping assistants

  1. Efficiency floor

    Under the previous agency, TACOS would not fall below 10% and ACOS would not fall below 15%.

  2. Listings not built for Rufus

    Copy was not structured to answer natural-language shopper questions, while conversion sat at 24.60% in January 2026.

  3. No reliable month-over-month growth

    Revenue fell 45.58% from December 2025 to $86,884.42 in January 2026.

Xneeti’s Approach

Three levers: listings for AI search, cohort-level paid media, and honest reporting

  1. Listings rewritten for Rufus and Alexa

    Every listing was rebuilt with Xneeti AI Content Studio around the highest-volume, most relevant Search Term Report and SQPR terms, helping AI assistants match listings to shopper questions. Xneeti Creative Labs refreshed images and A+ Content. Unit session percentage rose from 24.60% in January to 30.16% in April.

  2. Paid media managed by cohort, with budget behind Pumice Soap

    Xneeti Opportunity Centre analyzed spend by product cohort. Budget moved toward Pumice Soap, while targeting that did not convert was restructured or pruned. AI-powered bid optimization ran alongside Bid Day Parting and Budget Day Parting.

  3. Weekly reporting that splits organic from paid

    Organic and paid performance were reported separately every week so strong total sales could not hide paid inefficiency and wasted spend was caught early.

The impact

Revenue peaked at $131,442.44 in June, 51.28% above the pre-launch month

Revenue peaked at $131,442.44 in June, 51.28% above the pre-launch month

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The team is highly experienced. In fact most of them are ex-Amazon & ex-Google themselves. Our association is giving us great results. Thanks to Siddhartha, Vipin, Prateek and the entire Amazon team.

SamirCEO, Danodia Foods

They have a very professional approach. I used such services from other companies as well but so far they are best.

AzimFounder, LeathervinesLeathervines logo

Quick and effective

RachitaFounder, Enliven Store

Skilled team coupled with right technology is what one need to build and keep the momentum on a 3P marketplace like Amazon. As the journey and priority changes, the approach and the requirements of tech changes. Xneeti's skilled team brings exactly that. Last few months have been extremely good for my business with Xneeti's expertise coming into play.

Mark Vicky

Excellent and dedicated team - Has great tools and systems

TapasLFH Homes

Xneeti has actually solved a big hassle for our team. With Xneeti's expertise in demand generation on marketplaces, I can focus more on strategy and finance more. Their AI-led ad optimization has brought down my ad cost centre significantly down impacting our bottom line positively. Thorough professional and skilled team of Xneeti has exceled the craft of balancing topline growth and bottom line efficiency. Their tech has enabled automation and optimization driving impact in conversion, quality traffic, and profitability.

MamtaFounder, Tannery