Amazon marketing agencies provide PPC management, DSP advertising, Amazon SEO, listing copywriting, product creatives, A+ Content, conversion testing, external traffic campaigns, promotions, and marketing analytics.
Before choosing an agency, get clear on what you want to achieve. Do you need more profitable advertising, better organic visibility, more new customers, or more repeat purchases? Your answer will help you identify which service you need and which agencies have the experience to deliver it.
For this guide, we identified eight Amazon marketing services and selected an agency for each based on their service offering, execution process, and relevant case studies. We also included Xneeti for brands looking to improve profitability through coordinated account management. Each recommendation addresses a specific need, so you can shortlist agencies based on the work your business requires.
Amazon marketing agencies compared at a glance
1. Xneeti: Best for brands looking to improve Amazon profitability
Xneeti provides AI-native full account management as an alternative to a traditional Amazon marketing agency. Built by ex-Amazon leaders and ex-Google engineers, we combine a dedicated account manager with proprietary AI agents to manage advertising, creatives, listings, and operations.
We are a good fit for established brands that want higher sales from the same ad spend and need someone to coordinate their entire account. Our account manager owns strategy and reviews every AI action, while their agents handle ongoing work across campaigns and listings.
Our agents predict which keywords will waste money, move bids and budgets to the hours shoppers buy, and pause advertising when stock runs low. We also launch campaigns where competitors are winning sales and update listing images and A+ Content.
You can see every change in Helix, and their monthly P&L review keeps account decisions focused on profit.
Xneeti has served more than 100 brands and managed over $500 million in GMV. We charge one flat monthly fee, with no percentage of ad spend and no lock-in. This makes it worth considering if you want coordinated account management with clear visibility into the work and a fee that does not increase with your advertising budget.
Core services
- Advertising management: Keyword optimization, bid and budget adjustments, stock-aware campaign management, and new campaign execution.
- Listing and creative management: Listing updates, AI-generated product images, A+ Content, and optimization for AI shopping assistants.
- Account operations and profitability reviews: A dedicated account manager, visibility into changes through Helix, and monthly P&L reviews.
2. Trivium Group: Best for established brands restructuring Amazon PPC
Trivium Group is a full-service Amazon marketing agency with a strong focus on PPC management. Their PPC services fit brands that already advertise on Amazon but need a clearer campaign structure and better control over advertising spend.
Their services include campaign creation, keyword analysis, budget management, audience targeting, ongoing optimization, and reporting. They start by auditing existing campaigns, listings, historical performance, keyword rankings, and competitors. Based on the findings, they develop an action plan, restructure campaigns, and continue testing and adjusting the account over time.
Trivium worked with Precision Pro Golf, a brand that makes premium golf rangefinders and accessories. The company wanted to increase revenue during the golfing season by making the most of peak buying periods.
Trivium provided PPC, DSP, and creative optimization. Monthly revenue increased from $40,649 to $168,536 (approximately 314%) while monthly profit moved from a $10,569 loss to a $12,239 profit. ROAS also improved from 1.34× to 2.47×.
Core services
- Sponsored Ads campaign management: Campaign creation and management across Sponsored Products, Sponsored Brands Video, and display advertising.
- Keyword, audience, and budget management: Keyword analysis, audience targeting, manual campaign management, and advertising budget allocation.
- Ongoing optimization and reporting: Campaign adjustments, performance testing, and weekly reporting on advertising results.
Case study: Precision Pro Golf
3. Acadia: Best for acquiring new customers through Amazon DSP
Acadia is a marketing agency with a dedicated Amazon and retail media practice. Their Amazon DSP services fit established brands that want to reach new customers beyond those already searching for or buying their products.
They manage audience targeting across discovery, consideration, purchase, and repeat purchase. Their approach combines DSP with Amazon advertising and measures each campaign against its objective. For acquisition campaigns, this includes understanding whether advertising reaches new customers rather than relying only on immediate ROAS.
Acadia worked with U Beauty, a premium beauty brand that wanted to grow on Amazon but worried that display campaigns might target customers already buying from its own website. They connected the brand’s DTC customer data with Amazon Marketing Cloud to identify new audiences for DSP campaigns.
The strategy helped increase total account traffic by 294% compared with the same period in the previous month and increased new-to-brand users by 60%. This makes Acadia a relevant choice if you want to use DSP for customer acquisition while accounting for your existing customer base across Amazon and your own website.
Core services
- Amazon DSP campaign management: Audience planning and campaign execution across prospecting, consideration, and retargeting.
- Customer data and AMC integration: Connecting first-party customer data with Amazon shopping data to identify acquisition opportunities.
- Audience measurement and creative testing: Reviewing new-to-brand performance and testing messages for different audiences.
Case study: U Beauty
4. Advance Amazon: Best for improving organic search visibility
Advance Amazon is an Amazon agency offering SEO, advertising, listing optimization, and account management. Their SEO services fit brands whose products struggle to appear for relevant searches or whose listings do not clearly explain what they sell.
Their four-phase SEO process covers keyword research, backend search term optimization, title and bullet updates, and search query analysis. They start with category and competitor research, then update listing copy and search terms to address gaps in keyword coverage.
Advance worked with Ubeequee, a GPS tracker brand whose listings appeared on the second page of search results and attracted limited organic traffic. They researched relevant keywords, rewrote titles and bullets, and updated product images, A+ Content, and Brand Story.
The work helped Ubeequee increase organic sales by 40% without advertising and move its listings from page two to page one. The engagement included both SEO and creative improvements, making Advance a good fit if your search visibility problem also involves unclear product messaging or weak listing content.
Core services
- Keyword and competitor research: Identifying relevant search terms and gaps in your category’s search results.
- Listing copy and backend SEO: Updating titles, bullets, descriptions, and backend search terms.
- Search performance analysis: Reviewing search query data and keyword rankings to guide further optimization.
Case study: Ubeequee
5. Canopy Management: Best for improving Amazon creative and A+ Content
Canopy Management is a full-service Amazon agency that provides listing optimization, photography, video production, and A+ Content. Their creative services fit brands whose Amazon listings do not reflect their product quality or communicate the same brand identity customers see elsewhere.
Their work starts with competitor and keyword research to identify the benefits shoppers need to understand. They then develop listing copy, product imagery, and A+ Content around those benefits. Their services also include multiple main-image options for testing, lifestyle photography, product videos, and storefront design.
Canopy worked with Snow Cosmetics, an oral care brand that attracted shoppers through its broader brand presence but struggled to convert them on Amazon. Its refill wand listing lacked the imagery and branding needed to reassure shoppers about product quality.
Canopy updated the copy, produced new product photography, and created custom A+ Content. After three months, overall conversion improved by more than 25%, and sales for the optimized ASIN increased by 43%. Their work makes them a good fit if you need original creative assets and clearer product explanations across your Amazon listings.
Core services
- Product photography and listing images: Main images, lifestyle photography, and visuals that explain product benefits.
- A+ Content and storefront design: Branded content that helps shoppers understand your products and compare options.
- Product video production: Videos that demonstrate product use and support listing and brand presentation.
Case study: Snow Cosmetics
6. BellaVix: Best for improving listing conversion through testing
BellaVix is an Amazon and Walmart marketing agency that provides advertising, account management, and creative services. Their listing conversion work fits brands that attract shoppers but need to understand which changes could help more of them buy.
Their creative services include product image optimization, infographics, A+ Content, storefront design, and video editing. They work with client-provided assets, so they are a relevant option if you already have product visuals and need help improving their presentation.
BellaVix worked with a health and wellness brand launching a boric acid supplement in a competitive category. Alongside advertising, they tested main-image variations through PickFu to understand which option shoppers preferred. They then updated the listing with the selected image.
Conversion increased by 307.14% after the update. The case shows how they use consumer feedback to guide a specific listing change, making them worth considering if you want to test your product presentation before committing to a wider redesign.
Core services
- Main-image testing: Developing image variations and using consumer feedback to select stronger options.
- Product image optimization: Improving existing visuals and infographics to explain benefits more clearly.
- A+ Content improvements: Updating product explanations and visual content to support purchase decisions.
Case study: Health and wellness brand image testing
7. Kyzenn: Best for driving Amazon sales through creators and external traffic
Kyzenn is an Amazon growth agency offering marketplace management alongside influencer marketing, affiliate marketing, and paid social advertising. Their external traffic services fit established brands that already perform in Amazon search and want to reach customers through additional channels.
They start by reviewing listing readiness and defining the target audience. They then select relevant creators and partners, develop content briefs, manage campaigns, and track the resulting Amazon sales. Their services cover creator outreach, content approval, affiliate management, Meta campaigns, and attribution.
Kyzenn worked with an unnamed $16 million pet cleaning brand that had strong Amazon search performance but no structured external traffic program. They selected creators around audience fit, developed product demonstration content, and implemented Amazon Attribution across creators and channels.
Over 12 months, the program generated more than $1 million in external-traffic revenue across TikTok, Meta, and affiliates at 15% external ACoS. This makes Kyzenn a relevant choice if you want to build an external sales channel and measure its contribution to Amazon revenue.
Core services
- Influencer campaign management: Creator selection, outreach, content briefs, approvals, and campaign reporting.
- Affiliate program management: Partner recruitment, commission planning, onboarding, and performance tracking.
- Paid social and Amazon Attribution: Meta campaign management and tracking external traffic through to Amazon purchases.
Case study: Pet cleaning brand external traffic growth
8. Sophie Society: Best for growing Subscribe & Save and repeat purchases
Sophie Society is a full-service Amazon agency with a dedicated brand growth and promotions offering. Their services fit consumable brands that want to turn first-time purchases into subscriptions and repeat sales.
They review which programs your brand and products qualify for, then build a promotion calendar around inventory and advertising. Their services include Subscribe & Save enrollment, discount planning, coupons, deals, seasonal promotions, and subscriber tracking. They review results through sales, subscriber growth, and repeat-purchase performance.
Sophie Society worked with Dr. Raindrop, a hydration supplement brand whose sales had plateaued and whose Subscribe & Save program lacked a clear strategy. They introduced a subscription coupon strategy alongside listing improvements and PPC management.
Subscribe & Save customers increased 2.2×, while the wider engagement tripled monthly sales. Their work makes them a good fit if you sell eligible consumable products and want promotions to support recurring purchases.
Core services
- Subscribe & Save management: Product enrollment, discount strategy, and subscription-focused promotions.
- Coupon and deal management: Planning and executing product offers and seasonal sales events.
- Repeat-purchase reporting: Tracking subscribers, retention, and promotion performance.
Case study: Dr. Raindrop
9. Accrue: Best for using AMC insights to improve marketing decisions
Accrue is a full-service Amazon marketing agency with a dedicated Amazon Marketing Cloud analytics offering. Their AMC services fit brands that already invest in Amazon advertising but need a clearer understanding of which audiences convert and where to allocate their budget.
Their services include audience analysis, full-funnel measurement, forecasting, and custom reporting. They use the findings to guide changes across Sponsored Ads and DSP, connecting analysis with campaign execution.
Accrue worked with Greenworks, an outdoor power equipment brand facing a sharp decline in demand outside its peak season. AMC analysis showed that shoppers who had added Greenworks products to their carts converted at 39.30%, compared with 0.01% for cold audiences.
They used that finding to concentrate winter DSP spending on high-intent shoppers while reducing overall winter advertising spend. The broader seasonal strategy delivered 41× winter ROAS, 44.28× winter DSP ROAS, and 2.47% winter TACoS. Their work makes them a relevant choice if you need audience insights to guide spending during changing demand conditions.
Core services
- AMC audience analysis: Identifying shopper segments and understanding their path to purchase.
- Advertising measurement and budget planning: Using campaign and audience performance to guide investment decisions.
- Custom audience activation: Applying AMC findings to audience targeting across Amazon advertising.
Case study: Greenworks
How to choose the right Amazon marketing agency for your business
1. Define the scope of work
Start with the problem you need help solving. If shoppers struggle to find your products, prioritize SEO or advertising. If they visit your listings but do not buy, look for conversion testing and creative improvements.
Ask the agency to specify what they will manage, what they will deliver, and what your team must handle. For example, a creative engagement might include editing existing images but exclude photography. A DSP engagement might cover campaign management but require your team to supply customer data and creative assets.
2. Check their expertise through relevant case studies
Look for experience with your product category, business stage, and the service you need. A case study showing overall sales growth does not automatically prove expertise in SEO, DSP, or conversion testing.
Read what they changed, how they executed the work, and which results they measured. If an engagement included advertising, creative, and listing updates, assess the combined result rather than attributing the entire improvement to one service.
3. Understand the price and what it includes
Ask for the complete cost of the engagement, including management fees, advertising spend, creative production, tools, and any additional charges.
Compare fees against the work included. For percentage-based pricing, check what the agency calculates the percentage against and how the fee changes as your business grows. For a flat fee, confirm the limits on products, marketplaces, campaigns, and revisions.
4. Meet the team and agree on how they will report progress
Meet the people who will manage your account and ask how they divide strategy, execution, and approvals. Agree on reporting frequency, response times, and the process for addressing performance drops.
Choose measures that match your goal. An SEO engagement should track relevant search visibility and organic sales. A subscription engagement should track subscriber growth and repeat purchases. Advertising reports should explain spending efficiency and the effect on profitability.
